"Telling people how to be creative is easy - being creative is difficult"
As a student, I’m always striving for perfection but I’ve realised that achieving excellence is much more rewarding… And possible. A perfect journey in a sketchbook is taking the first idea; because it’s easy and much less daunting. I can put my hand up and say that I have frustratingly ripped a page out of my sketchbook because I’ve cringed at my own irrational divergent thinking. So now I think of the word association game and see that the irrational can be the rational, the breakthrough. Every time I shall come up with the bizarre, I will joke because that’s the quickest route to an open mind. I shall also leave that page in my sketchbook.
An interesting part I found of the speech was how John Cleese explained how to develop a creative idea. Once you have found a creative idea, stick to it. Experiment and play. After this you must close your mind. Become uncreative and try to accept this new meaning you have created. John Cleese gives and example of this. “When you’re about to take off, don’t try to find other strategies” The last stage is to open up your mind again. You do this to review feedback.
After watching John Clees’s speech I’ve come up with the assumption that if you want to be funny, play the word association game! Creativity is two juxtapositions creating a significant meaning, However, the process is the excellence.